Watch on demand on
27th of October 2023
New sleep product launch
PharmaLinea revealed a new product for improved sleep quality. The product was presented in a webinar, now available on demand.
Watch this webinar to discover:
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- how the sleep supplements market is evolving
- why consumer interest in various sleep quality parameters is growing
- how to address the growing market opportunity
Sleep is much more than falling asleep quickly. The time to enter the market with an added-value formulation, supporting several sleep quality parameters, is perfect.
>Your< Good Night Acute Sticks are based on a unique ingredient with 9 clinical trials showing results such as 73% higher sleep efficiency and supported by melatonin for an immediate effect on acute sleep latency issues. The product line also offers melatonin-free options for children and adults, in various user-friendly delivery forms.
Consumer interest in sleep supplements keeps growing. Stress & sleep has been the fastest-growing supplement category for the past 3 years. Even so, the current market offer does not provide satisfactory solutions to sleeping problems.
Due to education and wearable technology, consumers are starting to recognize the value of sleep quality. Leading brands are communicating sleep quality parameters in recent launches. Most formulations, however, are very repetitive and fail to address sleep quality holistically. They are based on commodity herbals and rarely offer any added value.
explore further.
>Your< Good Night Line
Added-value solutions, clinically supported to improve several sleep quality parameters, such as sleep efficiency, duration, latency, etc.
Recent trends in sleep supplements
Sleep and relaxation supplements continue to be popular among consumers.
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