trends webinar.

PharmaLinea has once again partnered with IQVIA to deliver a webinar on nutraceutical product market trends for 2024. We aimed to shed light on the upcoming developments in the nutraceutical products industry. What can we make of recent data and what should we look out for in 2024? Click on the button below to watch the webinar and find out.

Nutraceutical market trends webinar 2024 by PharmaLinea and IQVIA

What kind of nutraceuticals to launch in 2024 and beyond? Which segments are growing, what are the top consumer priorities, and what are the white spaces to watch out for next?

nutraceutical market trends for 2024 webinar by PharmaLinea and IQVIA

Nutraceutical products market trends.

In the webinar, we answered the above questions with:

  • sales figures & forecasts
  • new product launch analysis
  • consumer insights
  • expert predictions

The webinar focused on the trending indications, debating how brands are responding to these trends with specific recent product launches. We also included tips for market differentiation in 2024.

With added predictions by industry experts from consultancy companies, brand owner companies, and market intelligence agencies, this webinar is devoted mostly to making sense of current and predicting future trends through qualitative information rather than only plainly presenting past data.

Watch on demand.


  • Amit Shukla, VP & Head of Global Consumer Health Consulting Services at IQVIA Consumer Health
  • Matevž Ambrožič, Marketing & PR Director at PharmaLinea

Download the virtual launch presentation to find an overview of all our new products, their formulations, and main advantages. Additionally, discover market data and trends that drove us to innovate in the categories of prebiotics, iron, and UTI supplements.

reach out.

  • Max. file size: 30 MB.

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